The hottest trends in beauty are out, and they are overwhelmingly positive: You no longer have to be a 20-something to be considered beautiful. In fact, beauty can be achieved at any age. One key ingredient in helping you achieve this goal is 24-karat gold. Gold skincare is on the rise, and we are here to shine the light on the benefits of gold skincare infused with cacao.
In Ancient Egypt, gold was used for its beauty and healing powers. Cocoàge Cosmetics is making adding gold to your routine easier than ever before. We spoke with their beauty researchers about the value of gold for your face.
Gold Skincare: 3 Reasons to Try It
#1 Gold Targets Fine Lines and Wrinkles
Gold skincare has abundant ions that naturally circulate once applied to the skin, stimulating the skin cells and making them more active. This makes the skin’s texture more elastic, which in turn works to smooth out fine lines.
#2 Gold Produces Radiant Skin
As the ions energize your skin cells, a secondary benefit is enhanced blood flow to the surface of the skin. This makes the skin look more radiant, evening out any imperfections and producing a gorgeous, youthful glow.
#3 Gold Boosts Collagen Production
Of all the different components that make up your skin, the most important for preserving beauty as you age is collagen. Collagen is the skin component that keeps the skin stretchy and elastic. Unfortunately, the amount of collagen produced by your skin also diminishes over time. But integrating gold in your skincare regimen ensures your skin continues to produce collagen at higher levels as you age.
#4 Gold Can Help Reduce Inflammation
Gold helps skin cells renew themselves, and contains anti-bacterial and anti-inflammation properties. So any inflammation you may have? Expect it to diminish with the use of gold skincare.
It looks like gold may be the next best thing for your skincare regimen.
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